OUR STORY
Why I Started Scrapples
As a parent, I couldn’t believe how few truly healthy snacks there were for my kids — let alone ones they’d actually eat. I was sick of sticky “fruit” snacks that looked more like sweets than real food... basically confectionery pretending to be fruit.
So, I created Scrapples.
Made from whole, wonky apples and nothing else, Scrapples are crunchy, clean, and naturally sweet; with no added sugar, no salt, no fat, and no oil. Every pack counts as one of your five a day.
We’re here to make fibre fun. Because most kids aren’t getting nearly enough. Using the whole apple means Scrapples are naturally high in fibre and even pack in a little plant protein, giving us one of the strongest health profiles in the kids’ snacking aisle.
Our apples might look a bit wonky on the outside, but they deliver bags of character and crunchy goodness.
Ben
Founder & Dad
OUR FOOD WASTE PROBLEM – IN NUMBERS
*United Nations March 4, 2021
*Our World Data 2020
All Wonkies Welcome
Our Wonky Solution
We make use of both wonky raw and dried apples that can often be rejected because they are misshapen, blemished, or deemed the wrong shape or size. Misshapen and oddly sized apples often don’t fit commercial packaging and blemished apples often get discarded before they leave the farm, as they are rejected by consumers.
But at Spare, all wonkies are welcome.
Our wonky apples are always fresh and delicious. It’s just they might look, well, a bit wonky. But we believe it gives them character, so much so that we created our own to bring our wonky apples to life. Meet Bumps, Blemmy and Biggie Smalls.
BLEMMY
Blemmy joined the Scrapples crew after being overlooked for having a few tiny marks here and there. Raised by Granny Smith, Blemmy has her own fruit farm where she lives appily ever after, squashing juicy strawberries.
BUMPS
Our wonky friend, Bumps, was discarded for being slightly misshapen. Skating through the sweet streets of Bramley, his Pip-Hop beats are as bumpy as his exterior but he’s apple-solutely delicious on the inside.
BIGGIE SMALLS
The biggest juiciest apple in the cart, Biggie was cast aside for being slightly oversized. He now runs an apple disco, The Ministry of Round. All wonkies are welcome, but he decides who comes and who mangoes.
Our Impact
WONKY PRODUCE
We measure the volume of surplus / wonky produce we rescue that would otherwise be wasted, sold at a loss or as animal feed.
To date, we've rescued over 142 tonnes of wonky produce.
RAISING AWARENESS
We track the volume of consumers we engage to raise awareness of food waste.
So far, we have spread the food waste message to over 358 million people through our products and media coverage.
OUR PACKAGING
You can now recycle our packaging along with your plastic bags, in 75% of all supermarkets, as well as through the Terracycle scheme.
E-mail: supplychain@sparesnacks.com for more info.
collectable character cards
Keep your eyes peeled for the collectable cards inside multi-packs of Scrapples sold at Co-op and Ocado.
Our Top Bumps cards also introduce the new wonky characters that have joined Blemmy, Bumps and Biggie Smalls on their mission to raise awareness of food waste in a fun way.
Each cute wonky fruit and veg character has a rating for 'Goodness, Taste, Cheekiness and Waste'.
Collect the whole set to play your own Top Bumps game at home!
